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Internet and Web ServicesWe offer a wide range of web service, including website design in South Africa. Should you require additional information or to set up an appointment to discuss your needs, please contact us.
Custom Web Design & Development Does your website project the right image for your company? Does your website appeal to your target market? These are only a couple of the questions that you need to ask yourself when considering the implementation of a website for your company or when you're looking at redesigning your website going forward. As your business grows and evolves, so to should your website. ShadowRain Design offers custom web design and development to tailor make your website to support your growing business needs. Your website is an integral part of your marketing strategy and a cost-effective method for reaching your target market.
Web Metrics - Statistics & Measurement This is an exceptionally important facet of having a website. Having a site, and not knowing what is happening on it, is like running a TV advertisement. The first thing an advertiser will tell you, is that your ad cannot be measured. Internet marketing is measurable. You can measure how people found your site, where they were referred from, what their movement through the website is and how many of them actually convert into qualified leads. With these statistics in place, you will be able to measure the cost of acquiring the sale against the income generated by the sale. This gives you the basis of working out the Return on your Web Investment. At Shadowrain we specialize in creating websites that allow for the accurate collection of this type of data, the analysis of the data and other metrics for measuring the effectiveness of the website. Any digital campaigns launched and managed through ShadowRain Design will similarly be measured and analyzed to give you a true picture of the Return on your Web Investment.
Conversion Testing How many visitors come to your site? More importantly, how many of them become paying clients that make a difference to your bottom line? Conversion Testing allows for the testing of variations of your website to determine which combinations of variables such as graphics and content encourage the most visitors to convert into qualified leads and from there into paying clients. In conjunction with Search Engine Optimisation, conversion testing allows you to tweak every aspect of your website, measure the results and determine which recipe works. Once a winning recipe is found, your website will go from an online brochure to a lean, mean money generating machine.
For those who are unsure of what needs to happen to make the digital channel a successful venture, we offer our expertise to help you make the decisions that will support your business. The digital world can be intimidating and ShadowRain Design are there to help you find your way.
Website Maintenance You have an existing website, but you don't have the time to keep it updated ... let us handle the nitty-gritty day-to-day maintenance on your website, while you focus on your core business.
Hosting Solutions We offer a variety of hosting solutions to suite your needs on Linux and Microsoft architecture. ShadowRain Design will help you make the right hosting choices.
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